Turning Customer Service into a
Competitive Advantage.

See how EMC drives customer engagement
with online communities.

Learn customer engagement strategies.

In this interactive webcast, you'll hear how EMC is leveraging online communities throughout the customer life cycle to drive greater customer intimacy, and to turn customer experience into a competitive differentiator. While EMC leverages a social platform throughout its entire organization, and for marketing, innovation, and event communities externally -- John will focus on the company's journey, results, and vision for leveraging social tools from a service and support perspective.

You'll learn:

• how EMC drives awareness of their support communities
• EMC's strategies and tactics for maximizing customers experience
• results seen to date from their online communities
• lessons learned from leveraging social tools for 8+ years

Get complimentary resources.

• StrongMail Case Study on social sales and support
• Gartner, Inc. Report: 2011 Magic Quadrant for Social CRM
• Gartner, Inc. Report: 2011 Magic Quadrant for Externally Facing Social Software

Watch the video.

(Your registration also provides 1-click access to all other resources on our site.)
 

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