Engaging Across the Social Web: Learn Social Strategies with National Instruments

The amount of time spent on social media sites nearly doubled in the past year, according to new research from Nielsen Market Research.

Customers are buzzing. Are you engaging?

Explore the visionary strategy of National Instruments in engaging customers and partners across the social web. Deirdre Walsh, Social Media Marketing Manager, will share real-world anecdotes and best-practices from the company's outreach efforts, on places like the NI Community, the blogosphere, Twitter, Facebook, and more. Gain insight to accelerate your own social media strategy.

You will learn:

• How to leverage a branded community as the foundation of your social media strategy
• How social media monitoring tools can foster deeper customer engagement
• How to more broadly engage your employees in company social media outreach initiatives

Get Free Resources:

• Gartner, Inc. Report: 2010 Magic Quadrant for Social CRM
• Jive Whitepaper: Harnessing the Conversation Economy

Watch the video:

(Your registration also provides 1-click access to all other resources on our site.)
 

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• What is the nature of your interest in Social Business Software? Increase employee productivity Improve customer service Launch a public-facing online community Accelerate innovation Social media monitoring My group will deploy/support it
• What is your level of engagement with Social Business Software? Curious about the industry Assessing the potential impact on my business Doing research for a current project Evaluating vendors Have already deployed SBS at my organization

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