Social Business at Scale,
with Measurable Results.
Guests T-Mobile and Forrester Research discuss strategies for scaling social platforms across the enterprise.
Recorded on November 16th
Learn how to leverage social, company-wide.
In this interactive webcast we'll discuss market trends and research, as well as proven tactics from the trenches. Guest Speaker Rob Koplowitz, Vice President, Principal Analyst at Forrester Research, Inc. will share insights on the market shift that is underway, as organizations' adoption of social business platforms move from experimentation to company-wide rollouts. He'll also discuss findings from the latest Wave Report on Enterprise Social Platforms.
T-Mobile's Krissy Espindola will discuss her organization's journey to becoming a social-powered business. The company is now engaging over 30,000 employees and 135,000 customers globally — numbers that are growing rapidly — with a single platform. She has tips and tactics to share on user adoption, metrics collection, and more.
Join us online to learn about:
- moving from experimental uses of social technology, to mission-critical initiatives
- strategies for driving user adoption and supporting cultural change
- areas of measurable business value and associated metrics
- social analytics, recommendation engines, and what's next in the evolution of Social Business platforms
Get complimentary resources.
- The Forrester Wave™: Enterprise Social Platforms, Q3 2011, August 24, 2011
- Jive whitepaper: 6 Secrets of Solid Social Business Deployments



