Turn your Jive-x Community into a Hub of Social Media Listening and Engagement
Have you ever wondered if there was a simple, centralized way to monitor and manage the social media conversations that matter to your company? Now there is. Sysomos Heartbeat for Jive brings social content right into your Jive-x community, making it easy for you and your brand advocates to listen, discuss and respond. Whether people are talking up your brand on Twitter, evaluating your products on Facebook or touting a competitor on Instagram, Sysomos Heartbeat ensures that you and your best advocates are always in on the conversations that matter to your company.
Know what people are saying
Stay on top of everything being said about your brand, products, customers and market. Access billions of conversations spanning 189 countries and 186 languages with up to two years historical data. No matter whether a conversation is happening on Facebook, Twitter, Instagram, Tumbr, blogs or traditional media, if it’s on the social web, Heartbeat will surface it for you.
Provide support wherever it’s needed
With Sysomos Heartbeat, you can leverage your support community to answer questions and provide help anywhere on the social web. Use Heartbeat to monitor social channels for questions and issues, then route those queries to your peer-to-peer support community or bring them to the attention of your support agents, where they can quickly reply via the original social channel. In effect, you get one central place to manage and resolve support issues wherever they surface.
Empower your advocates
Give your community managers, employees, customers – and especially your advocates – the ability to track social conversations and share their knowledge and enthusiasm. Use targeted keywords and @mentions to automatically aggregate relevant content from social channels and route it to the community groups of your choice. For example, you can have references to a specific product sent to a product champion group, where advocates can view the posts, collaborate on a response and reply.
Identify your influencers
You know what you’re looking for in advocates, and you want more of them. With social listening directly in your community, you can identify top influencers, gauge their impact and work with them on future marketing programs using Jive engagement tools.
Know your Competition
Keep tabs on your competitors, and compare your share of voice to theirs. Surface conversations about your rivals in your community and engage with advocates, product managers and marketers to respond effectively.
Analyze and optimize
Use Heartbeat’s robust analytics to pinpoint the information that matters and get the insight you need to take action. Track sentiment, identify important trends, spot emerging issues before they reach the crisis stage. View average response times and responses per representative. Segment data by geography, gender, age, influence and much more.
Leverage the voice of your community to better manage social media conversations and get your message out to millions of people at a time. With Sysomos Heartbeat for Jive, you’ll never be out of the loop again.