- Increased brand awareness
- Registrations up 379% per year
- 100 hours saved/month with virtual events
Jive-x Marketing Engagement Community
HomeAway: Winning Hearts and Minds with a Jive-x Public Community
A Premier Online Destination
HomeAway has long been a global leader in the vacation rental business, helping thousands of homeowners, property managers and travelers connect and book rentals online. In recent years, the company has taken that mission further, deepening its connection with customers and the public through its Jive-x-powered external community, which has become a premier destination for people seeking or sharing information on the vacation rental industry.
Online Community Manager
Building Trust and Reputation
The community has enabled HomeAway to move beyond one-way communications to genuine dialogue – strengthening long-term relationships, building the HomeAway brand and reinforcing the company’s reputation as an industry thought leader.