The value of enterprise collaboration (EC) seems intuitive: of course it’s better to have customers, employees, and partners working together in a holistic way. Measuring collaboration, however, isn’t nearly as straightforward. Even when you can see the results of engagement in action, it can be challenging to benchmark and prove the impact of your enterprise collaboration initiative.
That’s where Forrester comes in. Watch the webinar below to hear guest speaker, VP and principal analyst Art Schoeller reveal the findings of his February 2018 report, Create a Benchmark Strategy For Your Enterprise Collaboration Technology. Art will explain why organizations often struggle with the benchmarking effort and outline the critical elements of a benchmarking strategy that you can use to improve your understanding of collaboration in the enterprise.