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Case Study

MarketStar is Uniting Its Workforce and Creating a Dynamic Social Culture with Jive-n

MarketStar’s 3,500 full-time employees are widely dispersed, with many dedicated to specific client brands and working remotely. While employees have always been very close to the brands they represent, MarketStar lacked a cohesive culture of its own. That all changed when the company replaced its traditional static intranet with a Jive-n social intranet and portal, moving from fragmentation and silos to unity and from many teams to one.